By Bria Hutchinson Marketing is an industry with lots of jargon. You may have heard terms like “sales funnel,” “customer journey,” “purchase funnel,” “sales pipeline,” or “revenue funnel.” They all refer to the same thing – the process of how someone: Essentially, it’s your client’s path from beginning to end. So let’s break that down […]
By Bria Hutchinson If you’re feeling overwhelmed with your social media, you’re not alone. There are so many aspects to consider that it can be easy to throw your hands in the air and give up. Especially if you’re a DIY solopreneur. But finding your social media voice shouldn’t be just another thing on your […]
By Alexis Young So, you’ve been pouring your heart and soul into your YouTube channel, uploading amazing content, and watching those views roll in. But now you’re wondering: How can I turn all this effort into something rewarding? Well, you’re in luck! Monetizing your YouTube channel isn’t rocket science, but it takes strategy, creativity, and […]
By Alexis Young Social media isn’t just a nice-to-have for small businesses—it’s a must. It’s where your customers spend their time, discover new brands, and decide where to spend their money. But while social media presents enormous opportunities, it also requires time, expertise, and strategic effort to do it right. That’s where a social media […]
By Alexis Young In 2025, the real estate game will be more competitive than ever. Thanks to technology, the market is getting faster and buyers are getting more savvier. If you’re a realtor and still debating the value of social media, it’s time to step up. Social media isn’t just a fun pastime; it’s your […]
By Alexis Young Instagram continues to bring fresh features and tools. In Q1 we can expect a range of updates that aim to boost creativity, collaboration, and inclusivity. Whether you’re a content creator or a business owner, these changes are designed to enhance your experience. Let’s dive into what’s new and how you can make […]
By Alexis Young 2025 is sure to be a year of change for social media. From emerging platforms to transformative technologies, businesses and individuals need to stay ahead of the curve to leverage the full potential of social media. Here are the top 7 social media trends to watch for in 2025: 1. Integration of […]
By Alexis Young A social media manager’s work revolves around creativity, collaboration, and staying organized in a fast-paced digital world. Thankfully, a suite of tools helps make our lives easier, enabling us to create stunning content, manage tasks, and stay ahead of the game. Here are five tools we swear by: 1. Canva: Design Like […]
By Alexis Young In an age where social media feeds feel like carbon copies of each other, CCox Social is paving a new path. With the ever-evolving digital landscape, creating a unique social media experience isn’t just important—it’s essential. That’s why you must work with a group that understands how unique you are and can […]
By Alexis Young If you’ve spent any time on social media, you know that grabbing attention is the name of the game. But with endless content scrolling past users every second, how can you make sure they stop and pay attention to what you have to say? Enter the hook—a critical element that can make […]
By Alexis Young Social media isn’t just about gaining followers; it’s a valuable tool to drive real business outcomes. To make the most of your social media efforts, it’s essential to track the right metrics. Here are the top five analytics every business should monitor for a data-driven approach to social media success. 1. Engagement […]
By Alexis Young At its core, A/B testing is a controlled experiment that compares two versions of a single variable to see which one performs better. It’s commonly used to test elements of a webpage, email campaigns, or ads, like the headline, color scheme, call-to-action (CTA), or layout. The goal is to identify the changes […]