WELCOME TO THE BLOG
By Bria Hutchinson What’s the foundation of marketing your business? Being able to talk directly to your ideal customer. But before you even start writing your emails, ads, website, or anything else, you need to get to know your customer. You need a customer avatar. I’m guiding you through what a customer avatar is, why […]
By Bria Hutchinson Most businesses use social media to connect with their ideal clients and to grow their audience. Which means followers are getting flooded with content. Sometimes that content is relevant to them, sometimes it isn’t. To cut through the noise and speak directly to your ideal client on social media is no small […]
By Bria Hutchinson If you’re feeling overwhelmed with your social media, you’re not alone. There are so many aspects to consider that it can be easy to throw your hands in the air and give up. Especially if you’re a DIY solopreneur. But finding your social media voice shouldn’t be just another thing on your […]
By Alexis Young In an age where social media feeds feel like carbon copies of each other, CCox Social is paving a new path. With the ever-evolving digital landscape, creating a unique social media experience isn’t just important—it’s essential. That’s why you must work with a group that understands how unique you are and can […]
By Alexis Young If you’ve spent any time on social media, you know that grabbing attention is the name of the game. But with endless content scrolling past users every second, how can you make sure they stop and pay attention to what you have to say? Enter the hook—a critical element that can make […]
By Alexis Young At its core, A/B testing is a controlled experiment that compares two versions of a single variable to see which one performs better. It’s commonly used to test elements of a webpage, email campaigns, or ads, like the headline, color scheme, call-to-action (CTA), or layout. The goal is to identify the changes […]
By Alexis Young Crafting compelling social media posts, blogs, and newsletters is critical to keeping your audience engaged with your business. AI has become a powerful tool in this arena, offering innovative ways to enhance your content strategy and save you time! Whether you’re a business looking to boost engagement or an individual aiming to […]
By Alexis Young What is evergreen content? Evergreen content is not only timeless but it is also one of the most effective ways to drive traffic to your website. A study on Parse.ly’s network found that evergreen content gets more than 5% of page views on most top websites. That is worth getting excited about. […]
By Alexis Young On a scale of 1-10, how effective are your call to actions [CTA]? Now, how confident are you that number would reflect your engagement numbers? Call to actions [CTA] and the final piece of a good post. They are the final sentence that ties your whole point together. Think of it this […]
